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GreatCompany vs Semrush AI Visibility Toolkit

The Semrush AI Visibility Toolkit adds AI visibility to the Semrush suite, priced per domain. GreatCompany measures whether AI mentions you for your customer questions and tells you what to fix. You do not have to cancel Semrush: most teams keep it for keywords, ads and SEO reporting.

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GreatCompany compared with Semrush AI Visibility Toolkit
FeatureGreatCompanySemrush AI Visibility Toolkit
Price for AI visibilityPro $49, Automatic (for WordPress) $99 a monthAbout $99 a month per domain as an add-on, on top of a Semrush subscription
StandaloneYes, GreatCompany stands on its ownNo, the toolkit lives in Semrush and is billed per domain
Prompt trackingEvery day, on your questionsUp to 500 prompts a day on higher tiers
Prompt researchPrompt finder for new questionsPrompt Research with volume estimates and difficulty, like keywords
Sentiment and perceptionVisibility and positionShare of voice, sentiment and perception drivers
SEO suite includedNo. AI measurement and advice only.Yes, Semrush remains the SEO and marketing suite
Multiple domainsAgency: three sites, then $39 per extra siteEvery extra domain at the toolkit price again

Semrush facts based on publicly available pricing information in 2026. Prices can change. GreatCompany wrote this page and is therefore a party.

You do not have to cancel Semrush

Keyword research, ads and SEO reporting stay in Semrush. The comparison is only about the AI Visibility Toolkit. Many teams keep Semrush and measure AI questions in GreatCompany instead of activating the toolkit for every domain.

What Semrush is built for

Prompt Research, where prompts get a volume estimate and difficulty just like keywords, plus sentiment and perception drivers, all in the same reports as your classic SEO. If your team already works there, that is a real advantage.

Where it pinches

Per-domain pricing adds up with several clients or brands. And a dashboard tells you where you stand, not which page to write. GreatCompany ties the measurement to concrete actions, and on WordPress Automatic publishes them for you.

Choose Semrush AI Visibility Toolkit if you...

  • already work and report in Semrush
  • want prompt volumes and difficulty
  • want to measure sentiment and perception

Choose GreatCompany if you...

  • do not want to pay again for every domain
  • want concrete actions, not another dashboard
  • run WordPress and want the fixes published
  • have a budget of $49 or $99 a month

Frequently asked questions

What does the Semrush AI Visibility Toolkit cost?
About $99 a month per domain as an add-on. Because you also need a Semrush subscription, the total is higher. The price applies per domain, so it adds up with several clients or brands.
Is GreatCompany an alternative to Semrush?
Not for keyword research, ads or SEO reporting. It is an alternative to the AI Visibility Toolkit: measuring whether AI mentions you and what to do about it.
What can Semrush do that GreatCompany cannot?
Semrush offers Prompt Research, where prompts get a volume estimate and difficulty, like keywords. It also measures sentiment and perception drivers, all in the same reports as your SEO.
When is Semrush the better choice?
When your team already works and reports in Semrush and likes having SEO and AI visibility in one place. Then the toolkit is a logical extension.
Which is cheaper?
GreatCompany: $49 a month against about $99 per domain on top of your Semrush subscription. The gap grows with more domains, because Semrush bills per domain and our Agency plan covers three domains for $149.

See whether ChatGPT mentions your business.

Join the waitlist. When GreatCompany opens in the US, you get your first report right away: who ChatGPT recommends in your market and what to improve on your site.

Free to join. When we open in the US, your free AI visibility report is first in line.

Curious what AI crawlers see on your site? About the technical scanPro $49, you do it yourself · Or automate your SEO for $99, built for WordPress

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