Content opportunities · content gap analysis for AI search

See where your competitor wins, and take it back.

GreatCompany measures every day which real customer questions your competitor gets mentioned for in ChatGPT, Gemini and Perplexity, and you do not. You see the literal AI answer and the source AI cites, and close the gap in one click with the Content Agent. Connect Google Search Console and you also see what each improvement brings in Google.

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01 · From your daily measurements

Customer questions your competitor wins now

Competitor wins hereChatGPTGemini

"which agency helps small businesses get found in ChatGPT?"

competitor mentioned in 6/7 measurements · you in 1/7

"...for small businesses, [competitor] is a frequently mentioned option because..."

AI cites: competitor.com/services/geo

Let the Agent close this

Google Search Console

Connected

1,284 clicks · 38,510 impressions (28 days)

After every published improvement: Google clicks next to your AI visibility, per page.

Example view with demo data

How it works

From a lost customer question to measured growth

See where you lose

Daily prompt measurements show per competitor which customer questions they win, with the literal AI answer and the cited source.

Dig deeper per service

The site analysis crawls your site and your competitor's and compares FAQ quality, citability and AI findability. Services are derived from your customer questions.

Close the gap in one click

Every opportunity has a button to the Content Agent, which writes or improves the page. On WordPress? With Automatic, GreatCompany publishes the improvements for you every Monday.

See the clicks in Google

After publishing, GreatCompany follows your AI visibility every day. On Automatic, from 4 weeks after an improvement, your overview email shows the extra clicks from Google.

Search Console connection

Connect Google Search Console in 2 minutes

Sign in with Google, give read-only access and you are done. GreatCompany fetches your clicks, impressions and positions every day and puts them next to your AI measurements. One view of what a page does in Google and in ChatGPT.

01 Read-only access through the official Google consent screen; keys stored encrypted.
02 Search queries from Google next to your AI customer questions: one growth picture instead of two separate tools.
03 Ready for Google's AI reporting: AI impressions are included automatically once your property gets them.

Want to know more? Read how to connect Search Console to your AI visibility.

Why this matters

SEO tools show what Google does. Prompt trackers show what AI says. The growth is in the combination: your AI measurements next to your Google clicks, so you can see what an improvement actually brought in.

See also how a content gap analysis works for AI search or start with the prompt tracker.

FAQ

Frequently asked questions

What is a content gap analysis for AI search engines?

A classic content gap analysis compares keywords. For AI search engines it is about customer questions: for which real questions to ChatGPT, Gemini or Perplexity is your competitor mentioned and you are not. GreatCompany measures that every day and shows per question which answer AI gives and which competitor source it cites.

Do I need to enter my services before the analysis works?

No. GreatCompany derives your services from your customer questions and sets them up for you. You can refine them any time in your business details.

What does the Search Console connection give me?

You see clicks, impressions and positions from Google next to your AI measurements, per day and per page. On Automatic, from 4 weeks after an improvement, your overview email shows how many extra clicks your improved pages got from Google. On Pro you see the clicks since publication for an article from the Content Agent. The connection is read-only and set up in 2 minutes.

Is the Search Console connection safe?

Yes. GreatCompany only asks for read-only access through the official Google consent screen. Access keys are stored encrypted and cannot be reached from the browser. You can disconnect any time with one click.

Does this work once Google reports AI impressions?

Yes. Google is rolling out AI performance reporting in Search Console, with impressions from AI Overviews and AI Mode. As soon as your property gets that data, GreatCompany includes it in the same view.

See where you are leaving customers on the table

Join the waitlist. Your first report shows whether AI can read your pages, or whether that is why your competitor gets mentioned and you do not.